That you find in Sydney today, Mr Alain Gineston, Director of Hotel Nord et Est, always very attentive to the satisfaction of its customers in Australia.

France Scholarships Australia – From 6 to 10 September 2010
Aquitaine will be guest of honor at France Awards, an event of great professional scale dedicated to France in Australia. This will be the theme of wine-tourism which will vini valued during these scholarships. Several events are planned in the cities visited (Sydney, Melbourne and Auckland):
- A workshop with tour operators and 1400 travel agents,
- Training seminars,
- A prestigious gala dinner in Sydney with 400 guests prescribers (media, TO, opinion leaders …)
- Photo exhibition highlighting the heritage wine,
- Press receptions.

The Australians expect a courteous and smiling. They are outgoing and love social contact. They expect the same thing in France. Close to nature, sports and hospitality, Australians are generally very formal, have a taste of the contact and are direct in their assessments. Epicureans and good living, they are relaxed and like one or two (even three …) glasses. France is a destination “value proposition” for them. They like to discover France by car but also in the process.